THE TWILIGHT ZONE
CBS / 2019

Witness if you will, a surreal dimension designed and directed by Impactist for the promotion of the CBS All Access anthology series The Twilight Zone. We designed a combined visual and technical approach suited for both broadcast and online usage. Designs for multiple aspect ratios and story possibilities were built and developed for these potential and eventual implementations.

Both interior studio setups, consisting of miniatures and hand built models, and exterior location footage were captured for later compositing to create the slightly askew, indistinct, question provoking, and overall unsettled appearance.

CREDITS
Concept: Design and direction by Kelly Meador and Daniel Elwing.

Final teaser spots produced by CBS.

Client: CBS
Lori Shefa, SVP/Creative Director CBS Marketing
Jon Mingle, VP/Creative Director CBS Marketing

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