Between the years of 1996 and 2004, countless projects were contributed to and created by Kelly Meador and Daniel Elwing both prior to and after teaming up as Impactist. A hybrid of our live-action film and design work, projects range from in-store commercial spots and global Nike branded content to venue specific works including multiple World Cup events, the Olympics, and Nike related gallery exhibitions.
Kelly and Daniel worked collaboratively and independently in different roles including director, designer, editor, and composer on these various projects as contributors and as sole authors.
A montage of selected Nike work can be found above, along with a selection of individual projects, descriptions, and film stills listed below.
Individual films are currently not available online
SELECTED WORK FROM 1996 - 2004
CLIENT: NIKE
Created by Kelly Meador and Daniel Elwing
Montage music: “Listing” by Impactist
1996-2004
SELECTED WORK FOR NIKE 1996-2004
![Impactist Nike Speed Frames](imgs/nike/Impactist_NikeSpeed_Bar01.jpg, imgs/nike/Impactist_NikeSpeed_Bar01@2x.jpg 2x)
![Impactist Nike Speed Frames](imgs/nike/Impactist_NikeSpeed_Bar01M.jpg, imgs/nike/Impactist_NikeSpeed_Bar01M@2x.jpg 2x)
NIKE SPEED
Nike's Swift apparel and international athletes are the focus of this film created as part of Nike's Speed campaign.
Direction, edit, animation, and audio
60 sec.
2004
![Impactist Nike Airmax 03 Frames](imgs/nike/Impactist_NikeAirmax03_Bar01.jpg, imgs/nike/Impactist_NikeAirmax03_Bar01@2x.jpg 2x)
![Impactist Nike Airmax 03 Frames](imgs/nike/Impactist_NikeAirmax03_Bar01M.jpg, imgs/nike/Impactist_NikeAirmax03_Bar01M@2x.jpg 2x)
AIR MAX ’03
Dynamic product spot created with sequential 35mm stills showcasing the features Nike's Air Max 2003 running shoe.
Direction and creation of all content and audio
45 sec.
2003
![Impactist Nike World Cup 02 Frames 1](imgs/nike/Impactist_WorldCup02_Bar01.jpg, imgs/nike/Impactist_WorldCup02_Bar01@2x.jpg 2x)
![Impactist Nike World Cup 02 Frames 2](imgs/nike/Impactist_WorldCup02_Bar02.jpg, imgs/nike/Impactist_WorldCup02_Bar02@2x.jpg 2x)
![Impactist Nike World Cup 02 Frames 1](imgs/nike/Impactist_WorldCup02_Bar01M.jpg, imgs/nike/Impactist_WorldCup02_Bar01M@2x.jpg 2x)
![Impactist Nike World Cup 02 Frames 2](imgs/nike/Impactist_WorldCup02_Bar02M.jpg, imgs/nike/Impactist_WorldCup02_Bar02M@2x.jpg 2x)
WORLD CUP '02 - MERCURIAL VAPOR, AIR ZOOM TOTAL 90 II, GEO MERLIN VAPOR, COOL MOTION JERSEY
Created to be played within the raw, industrial environments of the "Secret Tournament" Nike Park event series that traveled to 13 cities around the world. Introduces and highlights features of products that will be used by Nike athletes at the 2002 World Cup.
Direction, design, image treatment, compositing and animation
45 sec. x 4
2002
![Impactist Nike Beauty of Sweat Frames](imgs/nike/Impactist_BeautyOfSweat_Bar01.jpg, imgs/nike/Impactist_BeautyOfSweat_Bar01@2x.jpg 2x)
![Impactist Nike Beauty of Sweat Frames](imgs/nike/Impactist_BeautyOfSweat_Bar01M.jpg, imgs/nike/Impactist_BeautyOfSweat_Bar01M@2x.jpg 2x)
BEAUTY OF SWEAT
Using sequential still photography, this project juxtaposes beauty, sweat and athletics.
Direction, design, type, element footage, and animation
60 sec.
2003
![Impactist Nike Uptempo Photos Frames 1](imgs/nike/Impactist_Uptempo_16_Bar01.jpg, imgs/nike/Impactist_Uptempo_16_Bar01@2x.jpg 2x)
![Impactist Nike Uptempo Photos Frames 2](imgs/nike/Impactist_Uptempo_43_Bar01.jpg, imgs/nike/Impactist_Uptempo_43_Bar01@2x.jpg 2x)
![Impactist Nike Uptempo Photos Frames 1](imgs/nike/Impactist_Uptempo_16_Bar01M.jpg, imgs/nike/Impactist_Uptempo_16_Bar01M@2x.jpg 2x)
![Impactist Nike Uptempo Photos Frames 2](imgs/nike/Impactist_Uptempo_43_Bar01M.jpg, imgs/nike/Impactist_Uptempo_43_Bar01M@2x.jpg 2x)
NIKE UPTEMPO SENSATION
This live action piece highlights both style and technology upon the launch of the Air Uptempo Sensation basketball shoe.
Direction, design, additional still photography, edit, and animation
60 sec. / 4:3 and 9:16 versions
2003
![Impactist Nike Uptempo Photos Frames 1](imgs/nike/Impactist_UptempoPhotos_Bar01.jpg, imgs/nike/Impactist_UptempoPhotos_Bar01@2x.jpg 2x)
![Impactist Nike Uptempo Photos Frames 2](imgs/nike/Impactist_UptempoPhotos_Bar02.jpg, imgs/nike/Impactist_UptempoPhotos_Bar02@2x.jpg 2x)
![Impactist Nike Uptempo Photos Frames 1](imgs/nike/Impactist_UptempoPhotos_Bar01M.jpg, imgs/nike/Impactist_UptempoPhotos_Bar01M@2x.jpg 2x)
![Impactist Nike Uptempo Photos Frames 2](imgs/nike/Impactist_UptempoPhotos_Bar02M.jpg, imgs/nike/Impactist_UptempoPhotos_Bar02M@2x.jpg 2x)
35mm STILL PHOTOGRAPHY NIKE UPTEMPO SENSATION
Supplemental photography for Nike Uptempo Sensation spot.
2003
![Impactist Nike NTNYC Photos Frames](imgs/nike/Impactist_NTNYCphotos_Bar01.jpg, imgs/nike/Impactist_NTNYCphotos_Bar01@2x.jpg 2x)
![Impactist Nike NTNYC Photos Frames](imgs/nike/Impactist_NTNYCphotos_Bar01M.jpg, imgs/nike/Impactist_NTNYCphotos_Bar01M@2x.jpg 2x)
PHOTOS OF NIKETOWN NEW YORK - CUSTOM SCREEN
Venue for NIKETOWN NYC Spots below.
![Impactist Nike NTNYC Innovation Frames](imgs/nike/Impactist_NTNYC_Innovation_Bar01.jpg, imgs/nike/Impactist_NTNYC_Innovation_Bar01@2x.jpg 2x)
![Impactist Nike NTNYC Innovation Frames](imgs/nike/Impactist_NTNYC_Innovation_Bar01M.jpg, imgs/nike/Impactist_NTNYC_Innovation_Bar01M@2x.jpg 2x)
INNOVATION
Focuses on Nike's research and development of innovative products for elite athletes in preparation for the world's stage at the 2000 Olympics. Custom for multiple projection video screen in NIKETOWN NYC.
Direction, design, image treatment, graphics/type, compositing and animation
1:30 min.
2000
![Impactist Nike NTNYC ACG Diner Frames](imgs/nike/Impactist_NTNYC_ACGdiner_Bar01.jpg, imgs/nike/Impactist_NTNYC_ACGdiner_Bar01@2x.jpg 2x)
![Impactist Nike NTNYC ACG Diner Frames](imgs/nike/Impactist_NTNYC_ACGdiner_Bar01M.jpg, imgs/nike/Impactist_NTNYC_ACGdiner_Bar01M@2x.jpg 2x)
ACG SNOWBOARDING - DINER
Nike ACG Snowboarding lifestyle and product film. Focusing on Nike athletes Julie Zell, Barrett Christy, and Rob Kingwill. Custom for multiple projection video screen in NIKETOWN NYC.
Design, image treatment, graphics/type, compositing and animation
2:30 min.
1998
![Impactist Nike NTNYC Shox Frames](imgs/nike/Impactist_NTNYC_Shox_Bar01.jpg, imgs/nike/Impactist_NTNYC_Shox_Bar01@2x.jpg 2x)
![Impactist Nike NTNYC Shox Frames](imgs/nike/Impactist_NTNYC_Shox_Bar01M.jpg, imgs/nike/Impactist_NTNYC_Shox_Bar01M@2x.jpg 2x)
NIKE SHOX
This piece explores the history and development of Nike's Shox technology and the launch of the first Nike Shox shoes. Custom for multiple projection video screen in NIKETOWN NYC.
Co-direction, design, image treatment, graphics/type, composting and animation
2:00 min.
2000
![Impactist Nike NTNYC Brasil Frames](imgs/nike/Impactist_NTNYC_Brasil_Bar01.jpg, imgs/nike/Impactist_NTNYC_Brasil_Bar01@2x.jpg 2x)
![Impactist Nike NTNYC Brasil Frames](imgs/nike/Impactist_NTNYC_Brasil_Bar01M.jpg, imgs/nike/Impactist_NTNYC_Brasil_Bar01M@2x.jpg 2x)
BRASIL
The history of football in Brasil and the build up to World Cup '98 featuring the Brasil National team. Custom for multiple projection video screen in NIKETOWN NYC.
Design, image treatment, type and compositing
2:30 min.
1997
![Impactist Nike NTNYC Glory Frames](imgs/nike/Impactist_NTNYC_Glory_Bar01.jpg, imgs/nike/Impactist_NTNYC_Glory_Bar01@2x.jpg 2x)
![Impactist Nike NTNYC Glory Frames](imgs/nike/Impactist_NTNYC_Glory_Bar01M.jpg, imgs/nike/Impactist_NTNYC_Glory_Bar01M@2x.jpg 2x)
GLORY OF OUR TIME
Graphics created for a Nike inspirational piece that celebrated women's role in athletics. Custom for multiple projection video screen in NIKETOWN NYC.
Design, graphics/type, compositing and animation
2:00 min.
1997
![Impactist Nike Team in Training Frames](imgs/nike/Impactist_TeamInTraining_Bar01.jpg, imgs/nike/Impactist_TeamInTraining_Bar01@2x.jpg 2x)
![Impactist Nike Team in Training Frames](imgs/nike/Impactist_TeamInTraining_Bar01M.jpg, imgs/nike/Impactist_TeamInTraining_Bar01M@2x.jpg 2x)
TEAM IN TRAINING
Project about Team in Training, a fundraising program for the Leukemia & Lymphoma Society as sponsored by Nike.
Type design and animation
60 sec.
2003
![Impactist Nike GLS Frames](imgs/nike/Impactist_GLS_Bar01.jpg, imgs/nike/Impactist_GLS_Bar01@2x.jpg 2x)
![Impactist Nike GLS Frames](imgs/nike/Impactist_GLS_Bar01M.jpg, imgs/nike/Impactist_GLS_Bar01M@2x.jpg 2x)
GLS ’02
Type and supplemental footage elements that were intercut into a Nike brand promotional piece for Nike's Global Leadership Summit.
Co-direction, design, footage elements, still photography, image treatment, compositing and animation
4:50 min.
2002
![Impactist Nike Insight Frames](imgs/nike/Impactist_Insight_Bar01.jpg, imgs/nike/Impactist_Insight_Bar01@2x.jpg 2x)
![Impactist Nike Insight Frames](imgs/nike/Impactist_Insight_Bar01M.jpg, imgs/nike/Impactist_Insight_Bar01M@2x.jpg 2x)
30 YEARS - NIKE DESIGN: IT BEGAN WITH AN INSIGHT
A celebration and exploration of 30 years of Nike Design.
Co-direction, image treatment, type design and animation
2:35 min.
2002
![Impactist Nike DaSilva Frames](imgs/nike/Impactist_Dasilva_Bar01.jpg, imgs/nike/Impactist_Dasilva_Bar01@2x.jpg 2x)
![Impactist Nike DaSilva Frames](imgs/nike/Impactist_Dasilva_Bar01M.jpg, imgs/nike/Impactist_Dasilva_Bar01M@2x.jpg 2x)
LUIS DASILVA
A biography piece featuring Luis DaSilva, a ball handler from Nike's freestyle campaign.
Graphics, type design, composting and animation
60 sec.
2002
![Impactist Nike Carrygear Frames](imgs/nike/Impactist_Carrygear_Bar01.jpg, imgs/nike/Impactist_Carrygear_Bar01@2x.jpg 2x)
![Impactist Nike Carrygear Frames](imgs/nike/Impactist_Carrygear_Bar01M.jpg, imgs/nike/Impactist_Carrygear_Bar01M@2x.jpg 2x)
NIKE CARRYGEAR
Taking a slightly humorous look at school, youth and exercise, this project presents Nike's Carrygear line of bags and backpacks.
Design, image treatment, type, compositing and animation
1:45 min.
2001
![Impactist Nike Bowerman Frames 1](imgs/nike/Impactist_Bowerman_Bar02.jpg, imgs/nike/Impactist_Bowerman_Bar02@2x.jpg 2x)
![Impactist Nike Bowerman Frames 2](imgs/nike/Impactist_Bowerman_Bar03.jpg, imgs/nike/Impactist_Bowerman_Bar03@2x.jpg 2x)
![Impactist Nike Bowerman Frames 1](imgs/nike/Impactist_Bowerman_Bar02M.jpg, imgs/nike/Impactist_Bowerman_Bar02M@2x.jpg 2x)
![Impactist Nike Bowerman Frames 2](imgs/nike/Impactist_Bowerman_Bar03M.jpg, imgs/nike/Impactist_Bowerman_Bar03M@2x.jpg 2x)
BILL BOWERMAN - MASTER COBBLER / SPORTS VISIONARY
Two light-hearted Q&A's with Bill Bowerman, Nike Co-Founder and legendary track coach.
Direction, graphic elements, type, compositing and animation
60 sec. x 2 / 4:3 and 9:16 versions
2003
![Impactist Nike Shox NZ Frames](imgs/nike/Impactist_Shox_Bar01.jpg, imgs/nike/Impactist_Shox_Bar01@2x.jpg 2x)
![Impactist Nike Shox NZ Frames](imgs/nike/Impactist_Shox_Bar01M.jpg, imgs/nike/Impactist_Shox_Bar01M@2x.jpg 2x)
NIKE SHOX NZ
A synthesis of type, color, and motion demonstrating the Nike Shox technology. Coinciding with the launch of the Nike Shox NZ were a :30 teaser and two more in depth :90 spots focusing on the features of the men's and women's Shox NZ.
Direction, design, type, compositing and animation
30 sec. / 90 sec. / 90 sec.
2003
![Impactist Nike Duality Frames 1](imgs/nike/Impactist_Duality_Bar05.jpg, imgs/nike/Impactist_Duality_Bar05@2x.jpg 2x)
![Impactist Nike Duality Frames 2](imgs/nike/Impactist_Duality_Bar07.jpg, imgs/nike/Impactist_Duality_Bar07@2x.jpg 2x)
![Impactist Nike Duality Frames 1](imgs/nike/Impactist_Duality_Bar05M.jpg, imgs/nike/Impactist_Duality_Bar05M@2x.jpg 2x)
![Impactist Nike Duality Frames 2](imgs/nike/Impactist_Duality_Bar07M.jpg, imgs/nike/Impactist_Duality_Bar07M@2x.jpg 2x)
DUALITY
Looping 11 minute motion display that combines footage of athletics and product information for the launch of the Nike Goddess Duality campaign.
Direction, design, image treatment, graphics/type, compositing and animation
11 min. LOOP
2003
![Impactist Nike Goddess Frames](imgs/nike/Impactist_NikeGoddess_Bar01.jpg, imgs/nike/Impactist_NikeGoddess_Bar01@2x.jpg 2x)
![Impactist Nike Goddess Frames](imgs/nike/Impactist_NikeGoddess_Bar01M.jpg, imgs/nike/Impactist_NikeGoddess_Bar01M@2x.jpg 2x)
NIKE GODDESS / MARION JONES / BEAUTY
Three films created for the introduction of the Nike Goddess product line. "Beauty" and "Goddesss" feature various Nike women athletes talking about beauty and what being a goddess means to them. The third focuses on Marion Jones.
Design, image treatment, type, compositing and animation
30 sec. / 2:20 min / 50 sec.
2003
![Impactist Nike Alpha Hits Blue Frames](imgs/nike/Impactist_NikeAlphaBlue_Bar01.jpg, imgs/nike/Impactist_NikeAlphaBlue_Bar01@2x.jpg 2x)
![Impactist Nike Alpha Hits Orange Frames](imgs/nike/Impactist_NikeAlphaOrange_Bar01.jpg, imgs/nike/Impactist_NikeAlphaOrange_Bar01@2x.jpg 2x)
![Impactist Nike Alpha Hits Blue Frames](imgs/nike/Impactist_NikeAlphaBlue_Bar01M.jpg, imgs/nike/Impactist_NikeAlphaBlue_Bar01M@2x.jpg 2x)
![Impactist Nike Alpha Hits Orange Frames](imgs/nike/Impactist_NikeAlphaOrange_Bar01Ma.jpg, imgs/nike/Impactist_NikeAlphaOrange_Bar01Ma@2x.jpg 2x)
NIKE ALPHA PROJECT - HITS
Two intros for a global NikeTown film series that consists of :30 spots focusing on athletes and the Nike Alpha product line.
Direction, edit, photographic type elements, compositing and animation
11 min. LOOP
1998
![Impactist Nike AF1 Frames](imgs/nike/Impactist_AF1tokyo_Bar01.jpg, imgs/nike/Impactist_AF1tokyo_Bar01@2x.jpg 2x)
![Impactist Nike AF1 Frames](imgs/nike/Impactist_AF1tokyo_Bar01M.jpg, imgs/nike/Impactist_AF1tokyo_Bar01M@2x.jpg 2x)
AIR FORCE 1 (20th ANNIVERSARY) GALLERY EVENT TOKYO
This film showcases the reintroduced Air Force 1 product line. Created for multiple screens for a gallery event in Tokyo, Japan.
Image treatment, graphics and animation
1:25 min. LOOP / Silent
2003
![Impactist Nike Oregon Series Frames](imgs/nike/Impactist_OreSeries_Bar01.jpg, imgs/nike/Impactist_OreSeries_Bar01@2x.jpg 2x)
![Impactist Nike Oregon Series Frames](imgs/nike/Impactist_OreSeries_Bar01M.jpg, imgs/nike/Impactist_OreSeries_Bar01M@2x.jpg 2x)
OREGON SERIES
Four spots unveiling the ACG Oregon series product line and their link to Nike's Oregon home.
Direction, design, graphics/type, compositing, animation and hand-painted elements
1:25 min. LOOP / Silent
2002
![Impactist Nike EA sports Frames](imgs/nike/Impactist_EASports_Bar01.jpg, imgs/nike/Impactist_EASports_Bar01@2x.jpg 2x)
![Impactist Nike EA sports Frames](imgs/nike/Impactist_EASports_Bar01M.jpg, imgs/nike/Impactist_EASports_Bar01M@2x.jpg 2x)
EA SPORTS / NIKE BASKETBALL
Project for Footaction, Nike, and EA Sports collectively, in-game athletes and footwear are linked to their real life counterpart. Created for 9:16 vertical, multi-screen window display Footaction NYC.
Direction, design, still photography, edit, and animation
60 sec.
2003
![Impactist Nike VCIII Frames](imgs/nike/Impactist_VCiii_Bar01.jpg, imgs/nike/Impactist_VCiii_Bar01@2x.jpg 2x)
![Impactist Nike VCIII Frames](imgs/nike/Impactist_VCiii_Bar01M.jpg, imgs/nike/Impactist_VCiii_Bar01M@2x.jpg 2x)
VINCE CARTER - NIKE SHOX VCIII
This 30 sec. spot was created in conjunction with the Holiday '03 launch of the Vince Carter Nike Shox VCIII basketball shoe.
Direction & creation of all content (with exception of Vince Carter NBA footage).
30 sec.
2003
![Impactist Nike Beach Sport Frames](imgs/nike/Impactist_BeachSport_Bar01.jpg, imgs/nike/Impactist_BeachSport_Bar01@2x.jpg 2x)
![Impactist Nike Beach Sport Frames](imgs/nike/Impactist_BeachSport_Bar01M.jpg, imgs/nike/Impactist_BeachSport_Bar01M@2x.jpg 2x)
BEACH SPORT
Type and treatment for a Nike film for Latin America exploring sport and beach culture.
Design, image treatment, type and animation
52 sec.
2003
![Impactist Nike Golf Frames](imgs/nike/Impactist_NikeGolf_Bar01.jpg, imgs/nike/Impactist_NikeGolf_Bar01@2x.jpg 2x)
![Impactist Nike Golf Frames](imgs/nike/Impactist_NikeGolf_Bar01M.jpg, imgs/nike/Impactist_NikeGolf_Bar01M@2x.jpg 2x)
A PASSION FOR INNOVATION
Multi-layered brand film focusing on Nike Golf and their innovative product lines; including clubs, golf-balls, apparel and footwear.
Co-direction, design, image treatment, graphics, co-edit, compositing and animation
7 min.
2002
![Impactist Nike Course Conditions Frames 1](imgs/nike/Impactist_CourseConditions_Bar01.jpg, imgs/nike/Impactist_CourseConditions_Bar01@2x.jpg 2x)
![Impactist Nike Course Conditions Frames 2](imgs/nike/Impactist_CourseConditions_Bar03.jpg, imgs/nike/Impactist_CourseConditions_Bar03@2x.jpg 2x)
![Impactist Nike Course Conditions Frames 1](imgs/nike/Impactist_CourseConditions_Bar01M.jpg, imgs/nike/Impactist_CourseConditions_Bar01M@2x.jpg 2x)
![Impactist Nike Course Conditions Frames 2](imgs/nike/Impactist_CourseConditions_Bar03M.jpg, imgs/nike/Impactist_CourseConditions_Bar03M@2x.jpg 2x)
COURSE CONDITIONS
Three locations, climates, and atmospheres are examined when paired with Storm-Fit, Dri-Fit and Therma-Fit fabric technologies on the golf course.
Direction, design, image treatment, graphics/type, compositing and animation
90 sec. x 3
2000
![Impactist Nike Premier Cup 2002 Frames](imgs/nike/Impactist_PremCup04_Bar02.jpg, imgs/nike/Impactist_PremCup04_Bar02@2x.jpg 2x)
![Impactist Nike Premier Cup 2002 Frames](imgs/nike/Impactist_PremCup04_Bar02M.jpg, imgs/nike/Impactist_PremCup04_Bar02M@2x.jpg 2x)
MANCHESTER UNITED PREMIER CUP '04
Graphic intensive film created for the opening night of the world finals of the MUPC, the largest international youth soccer tournament in the world. Each video introduces the twenty finalists that will compete in the tournament, plus the previous winners and host cities. Screened at the 2004 World Finals in Manchester, England.
Design, image treatment, graphics/type, element footage and animation
4 min.
2004
![Impactist Nike Premier Cup 2003 Frames 1](imgs/nike/Impactist_PremCup03_Bar01.jpg, imgs/nike/Impactist_PremCup03_Bar01@2x.jpg 2x)
![Impactist Nike Premier Cup 2003 Frames 2](imgs/nike/Impactist_PremCup03_Bar03.jpg, imgs/nike/Impactist_PremCup03_Bar03@2x.jpg 2x)
![Impactist Nike Premier Cup 2003 Frames 1](imgs/nike/Impactist_PremCup03_Bar01M.jpg, imgs/nike/Impactist_PremCup03_Bar01M@2x.jpg 2x)
![Impactist Nike Premier Cup 2003 Frames 2](imgs/nike/Impactist_PremCup03_Bar03M.jpg, imgs/nike/Impactist_PremCup03_Bar03M@2x.jpg 2x)
MANCHESTER UNITED PREMIER CUP '03
Graphic intensive film created for the opening night of the world finals of the MUPC, the largest international youth soccer tournament in the world. Each video introduces the twenty finalists that will compete in the tournament, plus the previous winners and host cities. Screened at the 2003 World Finals in Beaverton, Oregon (Nike WHQ).
Direction, design, image treatment, graphics/type, music edit and animation
4:45 min.
2003
![Impactist Nike Premier Cup 2002 Frames](imgs/nike/Impactist_PremCup02_Bar01.jpg, imgs/nike/Impactist_PremCup02_Bar01@2x.jpg 2x)
![Impactist Nike Premier Cup 2002 Frames](imgs/nike/Impactist_PremCup02_Bar01M.jpg, imgs/nike/Impactist_PremCup02_Bar01M@2x.jpg 2x)
NIKE PREMIER CUP '02
Graphic intensive film created for the opening night of the world finals of the Nike Premier Cup, the largest international youth soccer tournament in the world. Each video introduces the twenty finalists that will compete in the tournament, plus the previous winners and host cities. Screened at the 2002 World Finals in Lisbon, Portugal.
Co-direction, design, image treatment, graphics/type, element footage, compositing and animation
4 min.
2002
![Impactist Nike Premier Cup 2001 Frames](imgs/nike/Impactist_PremCup01_Bar01.jpg, imgs/nike/Impactist_PremCup01_Bar01@2x.jpg 2x)
![Impactist Nike Premier Cup 2001 Frames](imgs/nike/Impactist_PremCup01_Bar01M.jpg, imgs/nike/Impactist_PremCup01_Bar01M@2x.jpg 2x)
NIKE PREMIER CUP '01
TGraphic intensive film created for the opening night of the world finals of the Nike Premier Cup, the largest international youth soccer tournament in the world. Each video introduces the twenty finalists that will compete in the tournament, plus the previous winners and host cities. Screened at the 2001 World Finals in Berlin, Germany.
Co-direction, design, image treatment, graphics/type and animation
4:50 min.
2001
![Impactist Nike Winter Running Frames](imgs/nike/Impactist_WinterRun_Bar01.jpg, imgs/nike/Impactist_WinterRun_Bar01@2x.jpg 2x)
![Impactist Nike Winter Running Frames](imgs/nike/Impactist_WinterRun_Bar01M.jpg, imgs/nike/Impactist_WinterRun_Bar01M@2x.jpg 2x)
WINTER RUNNING
Type design and animation for a piece that focuses on youth and winter running. Multiple versions were created in several different languages.
Type design and animation
1:20 min.
1998
![Impactist Nike Bioknx Frames](imgs/nike/Impactist_Bioknx_Bar01.jpg, imgs/nike/Impactist_Bioknx_Bar01@2x.jpg 2x)
![Impactist Nike Bioknx Frames](imgs/nike/Impactist_Bioknx_Bar01M.jpg, imgs/nike/Impactist_Bioknx_Bar01M@2x.jpg 2x)
BIOKNX
Aimed at teenage youth, Nike's Bioknx bag systems are introduced through a simulated low-tech webcast format.
Design, image treatment, graphics/type and animation
1:55 min.
2002
![Impactist Nike NSRL Frames](imgs/nike/Impactist_NSRL_Bar01.jpg, imgs/nike/Impactist_NSRL_Bar01@2x.jpg 2x)
![Impactist Nike NSRL Frames](imgs/nike/Impactist_NSRL_Bar01M.jpg, imgs/nike/Impactist_NSRL_Bar01M@2x.jpg 2x)
NIKE SPORTS RESEARCH LAB (NSRL)
Film revealing the high level of science and technology that goes into Nike athletic products.
Co-direction, design, element footage, image treatment, type animation and compositing
90 sec.
2003
![Impactist Nike Timing Frames](imgs/nike/Impactist_Timing_Bar01.jpg, imgs/nike/Impactist_Timing_Bar01@2x.jpg 2x)
![Impactist Nike Vision Frames](imgs/nike/Impactist_Vision_Bar01.jpg, imgs/nike/Impactist_Vision_Bar01@2x.jpg 2x)
![Impactist Nike Timing Frames](imgs/nike/Impactist_Timing_Bar01M.jpg, imgs/nike/Impactist_Timing_Bar01M@2x.jpg 2x)
![Impactist Nike Vision Frames](imgs/nike/Impactist_Vision_Bar01M.jpg, imgs/nike/Impactist_Vision_Bar01M@2x.jpg 2x)
TIMING / VISION
Two live action product films focusing on Nike's eyeware and timeware lines for Spring 2000.
Direction, design, image treatment, graphics and compositing
60 sec. x 2
2000
![Impactist Nike Personal Best Frames](imgs/nike/Impactist_PersonalBest_Bar01.jpg, imgs/nike/Impactist_PersonalBest_Bar01@2x.jpg 2x)
![Impactist Nike Personal Best Frames](imgs/nike/Impactist_PersonalBest_Bar01M.jpg, imgs/nike/Impactist_PersonalBest_Bar01M@2x.jpg 2x)
PERSONAL BEST SERIES
Five graphic intros were created for this NIKETOWN video series documenting different aspects of distance running.
Co-direction, design, graphics/type and animation
14 sec. x 5
2002
![Impactist Nike Athlete Bio Frames](imgs/nike/Impactist_AthleteBio_Bar01.jpg, imgs/nike/Impactist_AthleteBio_Bar01@2x.jpg 2x)
![Impactist Nike Athlete Bio Frames](imgs/nike/Impactist_AthleteBio_Bar01M.jpg, imgs/nike/Impactist_AthleteBio_Bar01M@2x.jpg 2x)
ATHLETE BIO
This graphic composition focuses on the origins, history, and accomplishments of ten Nike athletes.
Direction, design, graphics/type and animation
11 sec. LOOP
2002
![Impactist Nike ACG Innerscopes Frames](imgs/nike/Impactist_ACGInnerscopes_Bar01.jpg, imgs/nike/Impactist_ACGInnerscopes_Bar01@2x.jpg 2x)
![Impactist Nike ACG Innerscopes Frames](imgs/nike/Impactist_ACGInnerscopes_Bar01M.jpg, imgs/nike/Impactist_ACGInnerscopes_Bar01M@2x.jpg 2x)
ACG GPS DISPLAY NIKETOWN BERLIN/LONDON
Pinpointing locations around the world, a variety of climates and outdoor sporting activities are explored to showcase Nike's All Conditions Gear. Includes a looping intro and nine location segments; created in both German and English.
Direction, design, image treatment, graphics/type, composting and animation
30 sec. LOOP + 50 sec x 9 Locations / 8 min. TRT
1998
![Impactist Nike TakeANumber Frames](imgs/nike/Impactist_TakeANumber_Bar01.jpg, imgs/nike/Impactist_TakeANumber_Bar01@2x.jpg 2x)
![Impactist Nike TakeANumber Frames](imgs/nike/Impactist_TakeANumber_Bar01M.jpg, imgs/nike/Impactist_TakeANumber_Bar01M@2x.jpg 2x)
TAKE A NUMBER WOMENS ATHLETE BIO
Interactive display featuring facts and biographies on Nike's women athletes. Includes looping intro athlete collage and twenty-eight individual athlete segments.
Direction, design, graphics/type, compositing and animation
58 sec. LOOP + 36 sec. x 28 athletes / 17:46 min. TRT
1998
![Impactist Nike Olympic Prep Frames](imgs/nike/Impactist_OlympicPrep_Bar01.jpg, imgs/nike/Impactist_OlympicPrep_Bar01@2x.jpg 2x)
![Impactist Nike Olympic Prep Frames](imgs/nike/Impactist_OlympicPrep_Bar01M.jpg, imgs/nike/Impactist_OlympicPrep_Bar01M@2x.jpg 2x)
OLYMPIC PREPARATION
Filmed live action titles and elements. Used within a spot about the technology and research involved in designing products for elite athletes in preparation for the Olympics.
Co-direction, design, type and hand-painted elements
4 min
1998
![Impactist Nike HerthaBSC Frames](imgs/nike/Impactist_HerthaBSC_Bar01.jpg, imgs/nike/Impactist_HerthaBSC_Bar01@2x.jpg 2x)
![Impactist Nike HerthaBSC Frames](imgs/nike/Impactist_HerthaBSC_Bar01M.jpg, imgs/nike/Impactist_HerthaBSC_Bar01M@2x.jpg 2x)
HERTHA BSC
This film for NIKETOWN Berlin focuses on the Hertha BSC Football team and fans.
Type design and animation
90 sec.
1998
![Impactist Nike Training Frames](imgs/nike/Impactist_Training_Bar01.jpg, imgs/nike/Impactist_Training_Bar01@2x.jpg 2x)
![Impactist Nike Training Frames](imgs/nike/Impactist_Training_Bar01M.jpg, imgs/nike/Impactist_Training_Bar01M@2x.jpg 2x)
TRAINING
Marion Jones, Kordell Stewart, and Picabo Street are the focus of this Nike film on training.
Co-direction, design, graphics/type, compositing and animation
2:30 min.
1998
![Impactist Nike Football Training Frames](imgs/nike/Impactist_FootballTraining_Bar01.jpg, imgs/nike/Impactist_FootballTraining_Bar01@2x.jpg 2x)
![Impactist Nike Football Training Frames](imgs/nike/Impactist_FootballTraining_Bar01M.jpg, imgs/nike/Impactist_FootballTraining_Bar01M@2x.jpg 2x)
FOOTBALL TRAINING
In this film, the Arsenal football youth and professional teams illustrate how speed and agility training techniques translate into real game situations. Shot on location at Arsenal's training facilities and Arsenal Stadium (Highbury) in London.
Co-direction, design, graphics/type, compositing and animation.
2:30 min.
1998
![Impactist Nike Road to World Cup 98 Frames](imgs/nike/Impactist_RoadtoWC98_Bar01.jpg, imgs/nike/Impactist_RoadtoWC98_Bar01@2x.jpg 2x)
![Impactist Nike Road to World Cup 98 Frames](imgs/nike/Impactist_RoadtoWC98_Bar01M.jpg, imgs/nike/Impactist_RoadtoWC98_Bar01M@2x.jpg 2x)
ROAD TO WORLD CUP
This piece promotes Nike's newly acquired sponsorship of ten countries football teams in the build up to the '98 World Cup. Created for both 4:3 and NIKETOWN NYC custom screen.
Type design and animation
3 min.
1998
![Impactist Nike World Cup 98 Park Photos](imgs/nike/Impactist_WC98ParkPhotos_Bar01.jpg, imgs/nike/Impactist_WC98ParkPhotos_Bar01@2x.jpg 2x)
![Impactist Nike World Cup 98 Park Photos](imgs/nike/Impactist_WC98ParkPhotos_Bar01M.jpg, imgs/nike/Impactist_WC98ParkPhotos_Bar01M@2x.jpg 2x)
PHOTOS OF NIKE PARK WORLD CUP '98 - PARIS, FRANCE
Venue for the World Cup '98 Equipment & 90 Minutes spots.
![Impactist Nike World Cup 98 Frames](imgs/nike/Impactist_WorldCup98_Bar01.jpg, imgs/nike/Impactist_WorldCup98_Bar01@2x.jpg 2x)
![Impactist Nike World Cup 98 Frames](imgs/nike/Impactist_WorldCup98_Bar01M.jpg, imgs/nike/Impactist_WorldCup98_Bar01M@2x.jpg 2x)
WORLD CUP '98 - EQUIPMENT / NIKE PARK
Intro and outro animations leading into several minutes of slow-motion footage with Nike equipment in action (balls, gloves, etc.). Multiple screens contained within a giant soccer ball that opens and closes. French and English versions were created.
Co-direction, design, edit, graphics/type, compositing and animation
40 sec.
1998
![Impactist Nike World Cip 98 90min Frames](imgs/nike/Impactist_WC98_90min_Bar01.jpg, imgs/nike/Impactist_WC98_90min_Bar01@2x.jpg 2x)
![Impactist Nike World Cip 98 90min Frames](imgs/nike/Impactist_WC98_90min_Bar01M.jpg, imgs/nike/Impactist_WC98_90min_Bar01M@2x.jpg 2x)
WORLD CUP '98 - 90 MINUTES / NIKE PARK
This piece focuses on the 90 minute shoe line that will be showcased by players during the '98 World Cup. Screened within the base column that holds a giant Nike football cleat. French and English versions were created.
Co-direction, design, edit, graphics/type, compositing and animation
90 sec.
1998